Press Releases
QA INTERNATIONAL creates new business unit QA DIGITAL to market high-end digital imagery
Montreal, August 30, 1999. QA INTERNATIONAL announces the creation of the new business unit QA DIGITAL in charge of the
commercialization of high-end digital imagery to professional
users. The new business unit has been created to strengthen the
development and commercialization of digital content and attract
a larger clientele in the communication industry.
Since ten years, QA International creates, develops and
produces editorial content built around state-of-the-art computer
images for publication in print and electronic media throughout
the world. QA International is now a leading proponent of digital
imagery and is active on five continents.
"With the creation of QA DIGITAL, we strengthen
our commitment to develop innovative digital content and
reinforce the high recognition of our imagery," said
Jean-Pierre Servant, Executive Vice-President at QA
International. "QA DIGITAL is the reference for users of
digital imagery offering an excellent source of high-end digital,
professional illustrations", continued JP Servant. "As
an independent business unit, QA DIGITAL can focus on its
objectives and extend its reach to new customers in the
advertising, publishing, corporate communications and
multimedia/online community."
QA DIGITAL commercializes a portfolio of thousands of
high-end digital illustrations that are made available through
either traditional or royalty-free licensing. QA DIGITAL creates
also custom digital content such as 2D and 3D-illustrations and
animations.
Over the last 10 years, QA INTERNATIONAL, a pioneer in
the creative community, has acquired an exceptional expertise in
computer-generated imagery, that will be made available through
QA DIGITAL. Its creative team is composed of experienced
illustrators with extensive artistic background. Most of QA
DIGITAL's international clients are highly recognized firms
such as BBDO West, Pentagram Design Inc., Saatchi&Saatchi,
Mazda (Japan), Zanichelli editore s.p.a. (Italy) and Polygram
Italia SRL. QA DIGITAL has also created the entire digital
content for the Macmillan Visual Dictionary containing thousands
of high-end object illustrations.
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